When everyone took the death of the paper press for granted, Tyler Brûlé founded Monocle Magazine, a cult publication among the global elite.
The influential Canadian publisher Tyler Brûlé founded Wallpaper * magazine in 1996, A Bible of Urban Cool, a 90s icon with which I learned true style. A year later he sold it to the Time group. He was 27 years old.
With thousands of ideas and a million dollars from the sale of Wallpaper *, he founded Monocle Magazine, a cult publication among the global elite that has always been against the grain.
He works at Midori House (London) from there he controls a team that travels all over the world creating stories for the magazine on paper with more than one hundred pages and that you cannot read on the internet. In this way it creates a magical moment from the moment you receive it to deciding the perfect place to read it.
MONOCLE MAGAZINE IS THE PERFECT SON
For me it is one of my moments The perfect Son, since Monocle Magazine came out in 2007 I have not stopped reading it, it includes articles on design, fashion, quality of life, international affairs and general culture,
With her I learned a very important quality of life and a point of sophistication, hehehehe … she has always been a benchmark in my day to day.
Monocle is a kind of global elite that is the object of desire of every luxury advertiser. Readers flying in business. They invest in houses, art, cars, watches, wines, fashion, design. a select club with an average age of 35 years.
Brûlé considers it essential to defend what they do, even if that distances them from mass audiences.
“People do not pay for information and we must remember what our value is. We move people all over the world to make stories and photographs, and that is expensive, the true followers are those who invest in an annual subscription and attend one of the 80 events that Monocle organizes every year ”
Tyler Brûlé
Appearing that summer at Monocle Magazing made me fill with energy.
Thanks for believing in The Perfect Son